

Caraway creator program
Non-stick ceramic cookware, bakeware, and kitchen storage.
On Instagram: @caraway_home
How the Caraway creator program works
Ambassador Programme with monthly posting, plus a Fan Rewards tier open to any size.
Program checked October 2026 by BravoDM. BravoDM is not affiliated with Caraway.
How to apply or pitch
Apply on the brand's own program page.
Stated requirements
Stated minimum: 10K for the Ambassador Programme; none for Fan Rewards
Who pitches Caraway
Pitch Caraway if you create in kitchen or food, home and your content features non-stick ceramic cookware, bakeware, and kitchen storage. What that work charges is priced on the Kitchen creator rates page, and more programs in your other categories sit in the Food brands, Home brands index.
What to charge a brand like Caraway
Rates depend on the creator, not the brand: your audience size, your niche, and the rights the deal carries. Caraway's category is priced on the Kitchen creator rates page, and the platform side on the Instagram creator rates page. Your exact number comes from the free pricing calculator.
Pitch Caraway with BravoDM
The facts on this page are public. Inside BravoDM, Caraway comes with your match, a pitch draft written for your content, and the deal tracked to paid.