Wag & Wonder creator program

How the Wag & Wonder creator program works

Dog creators with an active, public Instagram account for their dog. ELIGIBILITY-FLAGGED: at least 18 years old and based in the USA, at least 300 followers, current activity of 2 to 3 or more posts per week, and high-quality photos aligned with the brand aesthetic, per the own agreement.

Program checked October 2026 by BravoDM. BravoDM is not affiliated with Wag & Wonder.

How to apply or pitch

Apply on the brand's own program page.

Wag & Wonder creator program page

Stated requirements

Stated minimum: at least 300 followers

Who pitches Wag & Wonder

Pitch Wag & Wonder if you create in pets and your content features dogwear including reversible harnesses, collars, bows and bandanas. What that work charges is priced on the Pets creator rates page.

What to charge a brand like Wag & Wonder

Rates depend on the creator, not the brand: your audience size, your niche, and the rights the deal carries. Wag & Wonder's category is priced on the Pets creator rates page, and the platform side on the Instagram creator rates page. Your exact number comes from the free pricing calculator.