Creator rates by niche
What pets creators charge
Pet brands buy the animal: training Reels, day-in-the-life videos, and product tests a dog or cat actually stars in. Food, gear, toys, and care brands all know the pet is the influencer and the human is the camera crew.
Pet deliverables are usually one hero video plus Stories, and brands often return for the same animal across a product line. The table below prices the pieces at 25,000 followers.
| Deliverable | Floor | Your number | Strong ask |
|---|---|---|---|
| Reel | $600 | $700 | $875 |
| Feed post | $425 | $500 | $625 |
| Story set (3 frames) | $250 | $300 | $375 |
| UGC video (no posting) | $425 | $500 | $625 |
How this table was priced: 25,000 followers is the model's 25k to 50k band, and this niche is priced with the model's baseline setting (Other, 1.0x), at about-average engagement, before usage and exclusivity. Add 90 days of usage on the Reel and it adds $450 on top. A different size changes the band, not the method: see the rates at 25,000 followers or run your exact numbers in the free pricing calculator.
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