Creator rates by niche
What general products creators charge
Some brands do not sit in one niche: household products, gifts, everyday tools, and the useful thing nobody knew they needed. They buy honest demo and review content from creators whose audience trusts their finds.
The shape is the standard one: a hero video or post, Story support, and usage when the demo performs. The table below prices the pieces at the model's baseline, at 25,000 followers.
| Deliverable | Floor | Your number | Strong ask |
|---|---|---|---|
| Reel | $600 | $700 | $875 |
| Feed post | $425 | $500 | $625 |
| Story set (3 frames) | $250 | $300 | $375 |
| UGC video (no posting) | $425 | $500 | $625 |
How this table was priced: 25,000 followers is the model's 25k to 50k band, and this niche is priced with the model's baseline setting (Other, 1.0x), at about-average engagement, before usage and exclusivity. Add 90 days of usage on the Reel and it adds $450 on top. A different size changes the band, not the method: see the rates at 25,000 followers or run your exact numbers in the free pricing calculator.
Rates in nearby niches
Every niche, every size: the creator rates hub.