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Creator rates by niche

What home creators charge

Home brands buy rooms: makeover Reels, find-and-style carousels, and small-space fixes. Furniture, decor, bedding, and storage brands all want their product living in a real home, not a studio.

Home content takes longer to make, and brands know it: room reveals often carry usage for the brand's site and ads, and a series (one room at a time) is a common package shape. The pieces are priced below.

Home rates at 25,000 followers: floor, your number, strong ask
DeliverableFloorYour numberStrong ask
Reel$600$700$875
Feed post$425$500$625
Story set (3 frames)$250$300$375
UGC video (no posting)$425$500$625

How this table was priced: 25,000 followers is the model's 25k to 50k band, and this niche is priced with the model's baseline setting (Lifestyle, 1.0x), at about-average engagement, before usage and exclusivity. Add 90 days of usage on the Reel and it adds $450 on top. A different size changes the band, not the method: see the rates at 25,000 followers or run your exact numbers in the free pricing calculator.

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