Creator rates by niche
What fitness creators charge
Fitness brands buy consistency: workout Reels, routine breakdowns, and progress content with the product inside the training, not beside it. Apparel, equipment, supplements, and apps all recruit from the same gyms and home setups.
Fitness briefs often run as series (a week of workouts, a 30-day challenge), and series pricing is the per-video math repeated, with the package discount your choice. Usage on the strongest workout clip is the usual add-on, priced below.
| Deliverable | Floor | Your number | Strong ask |
|---|---|---|---|
| Reel | $675 | $800 | $1,000 |
| Feed post | $500 | $575 | $725 |
| Story set (3 frames) | $300 | $350 | $450 |
| UGC video (no posting) | $500 | $575 | $725 |
How this table was priced: 25,000 followers is the model's 25k to 50k band, and this niche is priced with the model's Health and fitness setting (1.15x the baseline), at about-average engagement, before usage and exclusivity. Add 90 days of usage on the Reel and it adds $525 on top. A different size changes the band, not the method: see the rates at 25,000 followers or run your exact numbers in the free pricing calculator.
Rates in nearby niches
Every niche, every size: the creator rates hub.